On January 10, 2026, Versee officially signed strategic partnership agreements with 5 new partners in a formal ceremony at company headquarters. This is a significant move in Versee's expansion strategy, marking the transformation from a content production studio into an ecosystem partner in the digital content space.
The five new partners span three strategic sectors. In e-commerce, Versee partnered with two of Vietnam's leading e-commerce platforms to produce product videos and livestream content. Demand for short product showcase videos is surging as consumers increasingly prefer watching videos before making purchases, and Versee's AI-powered mass production capability is the perfect solution.
In education, Versee signed with two edtech platforms to produce lecture videos and interactive learning content. This partnership is particularly meaningful as it opens a new application for the AI pipeline — shifting from entertainment production to educational content, which demands higher informational accuracy while still requiring engaging presentation.
The fifth partner comes from the entertainment industry — a major media company looking to convert traditional TV content into short-form formats for social media. This is an inevitable trend as traditional TV viewership declines while short-form content on digital platforms continues to grow. Versee will serve as a content strategy consultant and produce short videos from the partner's vast archive of materials.
Regarding mutual benefits, each partner receives not only high-quality content production services at optimized costs thanks to AI, but also access to Versee's multi-platform content distribution system. In return, Versee gains diverse data sources to improve the AI pipeline, expands its industry portfolio, and secures stable revenue from long-term contracts.
The first collaborative projects began rolling out immediately in January. The Versee team estimates producing an additional 500+ videos per month from new projects, raising total output to nearly 2,000 videos per month. To handle the increased workload, Versee also announced plans to hire 15 new team members in Q1, focusing on AI Engineer, Content Strategist, and Account Manager positions.
Versee's leadership shared their long-term vision: by the end of 2026, the partner network will expand to 20 businesses, with the goal of covering Southeast Asian markets starting with Thailand and Indonesia in Q3.
